Win In Africa With Africa
The International Center for Sports Studies (CIES) in Neuchatel, Switzerland, has just concluded partnerships with two universities in South Africa. In collaboration with the University of South Africa (UNISA) in Pretoria and the Nelson Mandela Metropolitan University (NMMU) in Port Elizabeth, CIES will be setting up a training programme for sports managers with the emphasis on marketing, law, finance, administration, event management and communications.
“These agreements with two prestigious South African universities represent a major step forward in realising our objectives. I am happy that FIFA is helping to train high-quality administrators to take charge of African sport in the future. Football is proving in this manner how essential it is to society,” pointed out FIFA President Joseph S. Blatter.
Similar programmes have already been successfully set up in Argentina and Chile as well as in Senegal, where the Cheikh Anta Diop University (UCAD) in Dakar accepted 52 students during the 2006-07 academic year to attend the first ever course in sports management held in Africa.
The NMMU will organise courses on its Port Elizabeth campus, where the first programme is due to start in September 2007. UNISA, for its part, will be in charge of home study courses for all English-speaking countries in Africa as from 2008.
The two new partnerships form part of FIFA’s Win in Africa with Africa initiative, the aim of which is to establish long-term development and solidarity programmes as a means of perpetuating and reinforcing the legacy of the 2010 FIFA World Cup™ in Africa.