Aug
03
2007
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New strategic approach to social responsibility

At a meeting in Zurich on 20 March under the chairmanship of Senes Erzik (Turkey), the Committee for Fair Play and Social responsibility discussed FIFA’s new strategic approach to social responsibility and received an update on the progress of the Win in Africa with Africa initiative.
The committee submitted proposals to the FIFA Executive Committee, which in turn approved the dates for this year’s FIFA Anti-Discrimination Day and FIFA Fair Play Day. The first one will be held on 14-15 July 2007 in connection with the quarter-finals of the FIFA U-20 World Cup in Canada, while the second one will take place – as has been customary since 2004 – on 21 September during the FIFA Women’s World Cup in China to coincide with the UN International Day of Peace.
FIFA President Joseph S. Blatter welcomed the members of the newly created committee and reaffirmed his personal commitment and that of FIFA towards fair play and social responsibility. “FIFA has every essential responsibilities in today’s society. We are assuming them with conviction and the necessary commitment so that our sport can make a concrete contribution to a better future,” he said.
The committee was also pleased to learn of the signature of a long-term strategic alliance between FIFA and the streetfootballworld network. The key element of this strategic alliance is “Football for Hope”, a movement incorporating a wide range of programmes using football as a tool for social and human development worldwide in the areas of peace-building, health promotion, children’s rights and education, anti-discrimination and social integration, as well as the environment.